All google adsense publishers complain about CPC (cost-per-click), how not because One of the main factors that will determine a lot or a little income for Google Adsense publishers is CPC (Cost Per Click), or often known as CPC (Cost per click) on the Google Adsense IDR account. As the name implies, cost-per-click (CPC) is a value that will determine the costs and results given by the Google Adsense where every time a valid click occurs from the results made by visitors to the ad clicked. We need to know that the value of Cpc or CPC given to each ad will vary in value, it all depends on the height and magnitude of the bid value given by the advertiser itself. smartpricing .
From the Google support site, I translated that Smartpricing or in its Indonesian language smart pricing is a Google feature that can reduce cost-per-click (CPC) bids on the Google Network. The following said the giant Google company.
We constantly analyze data in our network with various factors. If our data shows that clicks from Google Network pages are less likely to turn into actionable business results such as online sales, registrations, phone calls or marriage registrations we might reduce the bid for that page.
We will take into account many factors, such as a list of keywords or concepts that trigger ads and the type of page where the ad is displayed. For example, let’s say you advertise a digital camera. Your ad appears on two different pages – the Google search page for the keyword ‘digital camera’ and the Google Network page about digital cameras. If Google determines that your ad won’t appear well on Google Network pages like on Google search, the AdWords system can reduce the maximum CPC bid for that site. Google saves time and hassle by estimating certain click values and adjusting bids on an ongoing basis. Without extra effort for you, Google technology helps ensure that you get a strong ROI from your AdWords ads.
In other words, Smart Pricing is a feature created for advertisers so that they do not spend high funds to click on ads that will be unexpectedly unnatural or intentional clicks (click exchange). For google adsense publishers, smartpricing can cause harmful negative effects because it will make the bid value from the web or blog detected to be a low CPC.
CPC (Cost Per Click) In Indonesia, the normal value of clicks given by Google to each click made on the advertisement is valued at a range of $ 0.03 – $ 0.08 or if the value is around 300 to 800 rupiah per click on a valid ad . It should be understood that if the CPC (Cost Per Click) value is lower than that, then you can say that the google adsense publishers with their blogs are being detected and affected by smartpricing. But for all google adsense publishers, even though the monetizing blog is not affected or detected by the effects of smartpricing though, the normal value of CPC is not too satisfying for the publishers, especially for those who depend on their income from Google Adsense. That is because, apart from the cost per click that is not so satisfactory due to Indonesian cpc, and if traffic from Indonesia there are only a few visitors who want to spend their time clicking on advertisements for publishers, this makes suffering (publisher) increasingly -so, maybe in this case myself included.
I myself think and continue to learn after various experiments that I have tried. By seeing the fact that Indonesian cpc is low, and I see maybe in this case it also includes myself, many start trying and looking for loopholes to maximize revenue from Google Adsense in various ways done, starting from looking for various information about how to increase the CPC, increasing organic blog traffic and also the number of clicks, increasing the value of clicks or CPC, to never cheat by doing blackhat Adsense to be able to increase their income on google adsense to many -fold fold, but ends with banned accounts … sad not playing, that’s the struggle.
Increase Google Adsense CPC
Increasing CPC google adsense is the dream of all adsense publishers, after I searched the Google SERP there were many ways to increase the CPC Value without using blackhat techniques. The following are ways that I have applied:
1. Play a High Cpc Niche Blog
Niche is the category of blogs that you discuss, niche blogs are very decisive for google adsense publishers, how not, with the niche that you are discussing, the ads that appear on your blog depend on the niche you specify, so I suggest that you determine the niche blog that the cpc high and that can bring up elephant ads. but any niche blog that the CPC is paid is expensive. Following this niche blog is a high CPC.
Niche Blog Adsense High Pay
Marketing (online business)
Niche Insurance (Insurance)
Niche Health (Healthy)
Niche Technology (techno)
Niche Finance (Finance)
Niche Fashion and Beauty
2. Block Low CPC Ads
As I mentioned at the beginning of the post, adsense ads have different values, there are also high ad values and there are also low ad values, depending on the bid determined by the advertiser itself. We need to know in spreading advertisements on our blog, the google adsense free for publishers to be able to choose which ads will be displayed on each of our blogs. If you want to increase your high CPC, then the ad filters that are low in CPC and try to only have ads that have high CPC, I don’t mention which ads have low CPC because later it can worsen the image of the ad, it’s smart for you yourself
3. Creating a Bule Blog
Maybe in making a white blog not everyone can afford it, because I am not able to master English, I myself, too, only rely on google translete … hehehe.
but even so we must learn if we want to get maximum results.
Caucasian blog is very effective to be used as a money site with google adsense, because different countries have different results, that’s the thing that applies in the world of adsense.
But if you are
able to create a bule blog, you must also be able to bring traffic to your blog, if not, then there will be no results. but how to bring traffic to your blog, I can only answer the puzzle by providing quality content, for me content is king, without quality content, you cannot afford to compete with other publishers from various countries. And you also have to be patient in posting articles at least 5 posts every day to 6 months. how tired you are, yeah iob, all of them are not instant, all need effort and don’t forget to pray.
Believe it or not, if you are able to bring in traffic from United States (US), then it is most likely if they click on your adsense ad, then the payment is around 1 $ -2 $ if it is around 13000-26000 per click or more. imagine friend, if you can increase thousands of traffic from US visitors to your blog, then feel the maximum results. so I don’t wonder if there are many publishers in Indonesia who are able to earn thousands of dollars per month with their blog, like Ika Lasmana, Mas Sugeng, Dian Umabara, and there are still many other bloggers who have succeeded, one of them … kidding bro. I’m still a beginner.
4. Increase Ad Visibility
In my personal experience, the higher the visibility of the ad, the more likely it will be the higher Cost Per Click provided by the Google system for each ad that will have high visibility.
The ad visibility that I mean here is the percentage of ad visibility in the eyes of visitors to your blog. The percentage of the ad’s visibility will increase if the duration of your blog visitors see ads that you post on each blog longer or longer.
Well To check how much the value of the ad visibility on our blog, you can see directly on your Google Adsense dashboard performance report. Ad visibility will be marked as “Active View Viewable” or “Active View Visible” and the value of the ad will be displayed in units of% (percent).
According to my analysis, maybe google adsense will feel happy if there are visitors to your blog who see ads for a long time or after they click on your ad, and they will play long in your ad, then it can increase your CPC. that’s my analysis I have done experiments.
Note: I did it not to cheat, but to analyze it so that I know why the CPC is high, I have tried clicking the same ad on a different computer with a different duration of viewing minutes, but the results are clearly different, much higher if the duration the longer we play in the ad.
5. Ad placement
As we know, the placement of ads on our blog may be more familiar, which is referred to as one of the techniques to increase the CTR value, as well as the percentage of ad clicks by our bloig visitors. But it is likely that only a few of the publishers are aware of this, that the placement of ad positions also greatly affects the CPC (Cost Per Click) value.
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When the google adsense publishers position the ad above the fold, or in Indonesian can translete as the ‘upper half page’, and spots that have a ‘very important role to apply’, then the giant company system, Google will give the value of advertising with a relatively higher CPC value.
This 5th point does have an element that is almost in common with point 4 in this article, where when ad visibility increases, then the value of cpc in ads on our blog will also be increased by Google.
6. Meet the Blog with quality content
When I first blogged in 2011, I once asked my teacher at that time with bg arif Abdul Ghafur, how to get the maximum results in blogging, he said posting quality articles and of course information-rich ones, but what was the relationship between CPC and content quality, yes, obviously there is a connection, for example, you post an article about marketing, then the ad that appears on your blog is clear about marketing, because every ad that appears depends on what your blog is, so I said, before blogging, determine your niche first. Try your niche marketing keyword research with various keywords and see the CPC, and not just niche marketing, the health niche is also very high in CPC.
But what you need to remember is, making content as unique as possible, with your unique content, then increasing your quality in search engines, bg Ahmad raj is also my blogger teacher, he once motivated me. “Be yourself then you will be more unique, the more you are unique, the more people will pay attention to you, the more attention you have, the more visitors to your blog” the key is … hehehe the point is content is king.
7. Don’t Overload Ad Units
It has become a natural law of all things there are rules. Waw, it turns out that Google Adsense limits its publishers to advertise with a maximum of 3 content ad units, 3 link ad units, and 2 search boxes, but some time ago, Google abolished this rule policy and released its publishers to install as many ad units as possible they like on their blog.
Because of this, many publishers think “if we put a lot of ads on the blog, surely this income will also be able to increase too much,” and I am one of the many publishers.
But if you are one person like me or us, then I remember you need to be vigilant.
Google’s policy now is to free its publishers to be able to place a large number of ads on a blog page / post, but that only applies within reasonable limits.
When you fill your web or blog with Google Adsense ad units, from the beginning to the end, even to cover the content that visitors want to find, then there is no doubt that you will be banned from the advertiser’s network, sooner or later.
In addition, when you place the ad unit too much, Google will give a penalty in the form of giving smartpricing to your blog, which makes the CPC drop to $ 0.01.
8. Increase Organic Visitors
Now this is the most important point among the other points, because with organic traffic it can clearly increase your Google adsense CPC, but to bring in organic traffic you have to master Seo knowledge, you can read the Full Seo Guide
Maybe in seo science I have not been so proficient, but this trybisnis.com blog has already won 2nd place in the SAIL SABANG 2017. SEO contest You can read the official website of Disbudpar Acehprov
SERP Google expects its publishers to be able to bring in traffic and visitors from search engines using organic keywords (Keyword) to anticipate invalid activity or invalid clicks that can harm advertisers who advertise to them (Google giant company).
Based on the analysis and experience that I feel, I can conclude that Google SERP is much more like organic visitors than non-organic visitors.
Well, the above is an article that I like and I am interested in making this article on my personal website. I hope the people aren’t angry, ha …. !! happy to learn.