Keyword research is an essential step in creating content ideas and targeting your products to customers. When you want to build brand awareness and broaden your reach, you'll need to find every possible keyword that your potential customers use on Google to find your product.
Why use keyword research tools?
An appropriate keyword will have several benefits:
- Lets you create compelling content.
- Target your potential customers on Google and attract them to your website.
- Make your site appear in the search results.
- Get a competitive advantage with your opponent.
Let's take a look at some of the best SEO keyword research tools available today.
SEMRush is one of the most popular keyword research tools that helps you perform a complete SEO audit of your website. With this great tool, you can track keyword rankings, check backlinks, check your competitors' rankings, etc.
It allows you to find out which keywords can help you rank better on search engines. You can also find rankings for each of these keywords on search engines based on their geographic location.
And this is not only useful for your website content but also for advertising and social media. Basically it is a complete solution for online marketers who want to have a closer look at website traffic.
Ahrefs is another great keyword research tool that helps you improve your search rankings and increase website traffic for your website. This tool allows you to surpass your competitors and position yourself in search results.
With competitor research, you can find out your competitors' keywords, backlink strategies and even PPC keywords. You can also easily find out the top keywords in your niche market and track your competitors' rankings.
With Ahrefs website audit option, you can easily identify SEO vulnerabilities that prevent you from increasing traffic.
Ubersuggest is a free keyword research tool that gives you a complete overview of the SEO aspects. To better understand how to improve your site's rankings, you can take the test that it provides when you visit the ubersuggest website. It asks you some questions about your website and sends you an analysis report after you answer all the questions.
You can then use the tool to find keyword suggestions for your site. It displays the search level of the word and the difficulty for you to rank for that keyword.
With SEO Analytics, you can also run a complete website audit and check how many backlinks you have built to your site.
Like its name answerthepublic help you find the queries your customers can search for so you can deliver the best content.
You can also use it to compare two different keywords and also find better suggestions. When you perform your research, you can easily save all reports for future use. With the pro version, you can perform unlimited searches and hide unwanted parts as well as individual suggestions.
Google Keyword Planner can be a great option for your keyword research project. After the account and log in Google Keyword Planner, you can start searching for your keywords by using Find new keywords and get metrics. Both of these options are very useful for keyword searches to better position keywords in search results.
You can also use it to find PPC keywords if you want to increase your revenue by using ads on your website. And not only that, you can also find keyword metrics. This helps you find out how many impressions a keyword might have, clicks, CTR, etc.
With Long Tail Pro, you can easily find keywords to help you rank higher on Google. You will have hundreds of keyword options just by entering your desired keyword. It helps you find less competitive keywords and even shows you the competitiveness of these keyword phrases based on some metrics.
The best thing about this tool is its level of accuracy and user friendliness. It makes it easy for you to discover keywords that can be profitable for your business. If you're still not sure which one might be the best option, use a ranking value to determine which keywords can yield the best results.
SERPStat is an all-in-one SEO tool with lots of features. You can use all of these features for free.
Using this tool, you can get access to all the top keywords used by influencers and top marketing leaders to help their business appear on top of the links. search results. Then you can determine the best keyword by checking the value. This value is calculated based on a number of metrics such as search volume, cost per click, competition level or number of search results.
And not just keywords, it also allows you to explore your site. To better understand your keywords, it gives you a graphic of how user fluctuates on a particular keyword.
With SpyFu, you can know exactly which keywords your competitors are using. If you want to compete and beat them in the SEO game, then SpyFu is the best tool you should use. It allows you to download keywords and ads that are most beneficial to your competitors to help you analyze and find your SEO strategy.
Just enter your URL into your analytics tool and find your competitors. Then it will suggest the most beneficial keywords you have used. You can also easily track your rankings on major search engines like Google, Yahoo and Bing. It comes with loads of other features like tracking PPC Ad Rank, PPC negative match suggestions, etc.
HOSTVN hopes this article has helped you understand keyword research tools and choose an appropriate keyword research tool. You may also want to read our article HOSTVN 5 tips to help improve seo product page and 11 tips to help optimize SEO article.
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